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SOCIAL MEDIA, BRANDING, VIDEO, DESIGN - DR. SUSAN

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OVERVIEW

Dr. Susan is a physician specializing in midlife women's health, the founder of Complete Midlife Wellness Center, and the author of Sexually Woke.

I grew her own personal social media presence and built out the social presence for both her clinic and Dr. Leah from scratch, with a clear focus: increase engagement, educate patients, and establish her as a trusted voice online, all while raising awareness of the clinic and its services.

What I Did

• Managed ongoing social media for her personal platforms, including growing her TikTok from scratch, and increasing her YouTube subscribers through strategic collaborations.

• Edited weekly long-form video content, and repurposed it into digestible, shareable segments for social media.

• Handled daily community management, including responding to medical questions on her behalf.

• Created the brand identity and social accounts for her clinic,  Complete Midlife Wellness Center.

• Designed event branding for Empowering Midlife Wellness, a retreat for women in midlife.

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@drsusanofficial Hormone pellets are a wonderful way to get a prescribed dose of estrogen and testosterone when you are going through menopause. These are BIOIDENTICAL hormones. Which means they are identical to the hormones our body made when we were young and healthy. I have them in my own body as well! And the best part is that the pellets last about three months. So you don’t have to worry about changing a patch or getting a cream everywhere. . . . . #menopause #hormonereplacementtherapy #hormonepellet #perimenopause ♬ original sound - Dr. Susan
@drsusanofficial Ladies need testosterone too! It’s a major player in easing #menopause symptoms. #menopausehormonetherapy 🪷 … #menopausedoctor #perimenopause #perimenopause#over50women #menopausesupport #hormonepellets ♬ Sunshine - WIRA
@drsusanofficial The Secrets to Owning Your Sexuality in Midlife with @Dominique Sachse 🪷 In case you missed it! Last week I joined the Over 50 and Flourishing podcast hosted by my good friend Dominique for an exhilarating chat about sexuality in midlife. If you want to learn how to revive your sexual health then this episode is a must-watch! Head over to Dominique’s Youtube channel to watch the conversation, or listen to it on your favorite podcast platform. Remember, your sexual being isn’t dead! And we all deserve to experience intimacy no matter our age! . . . . #over40 #over50 #intimacy #intimacytip #sexuality #midlifewomen #midlifewellness ♬ original sound - Dr. Susan
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  • Year

    2023

  • Services

    Video, Branding, Social Media, Design

"Dorie has a gift for taking something as personal as women's health and making it approachable, educational, and genuinely warm online. I trusted her not just with our brand, but with our patients' questions, and she never let us down."

— Dr. Susan Hardwick-Smith, Founder, Complete Midlife Wellness Center

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