Swerve Presents (formerly Swerve Lifestyle Group) was a Miami-based event production company founded in 2015, booking and promoting concerts across Miami, Orlando, Tampa, and Tallahassee. I built the brand's visual identity from the ground up, including its logo and website, but my main focus was producing a weekly video series that brought the energy of live shows to their social media audience, giving fans who couldn't be in the room a reason to stay engaged between events.
What I Did
• Designed the brand's logo and website, establishing Swerve's visual identity from scratch
• Produced a weekly video series for YouTube and Instagram, translating the energy of live concerts and artist bookings into recurring content fans looked forward to
• Created and published daily content across all social platforms, maintaining a consistent posting schedule and brand voice
• Captured and edited event footage, turning real concert moments into content that extended the life of each show well past the night itself
Year
2016-2019
Services
Video
"I have had the distinct privilege of working with Dorie for almost 4 years now and I could not imagine how our company would have come so far without her. She has played an integral part in leading everything digital for our company. From creating appealing digital content, to redesigning our website, we found a guru when it comes to design and videography."